Zen and Art


Sunday, March 29th, 2009

“SELLING ADS and FINDING SPONSORS for comic books”

Printing comic books can be expensive very quickly.  Especially when you are living on an artists wages.  I recommend you sell ads and find sponsors. It is possible to cover the costs of your book. You just have to talk to enough businesses. But most importantly, you have to make people know that you are passionate about your work and that you are giving them their money’s worth. You’re not just in this for their money. You are passionate about your story, and you need their help in getting it out there.

Figure out how much you need. If its going to cost $250 to print your book Then that’s ten ads for $25. You could say a whole page is $75 or put four $25 ads per page

You can also find sponsors too. Go to businesses that you are friends with or people that want to support your career and ask for a donation… and you will list them in your book or put a sign at your table or something.

Go to places that you frequent a lot where the owners or managers know your face pretty well. Maybe it’s restaurants, or a store, or a club or your church. There are many people that would like to support you in a unique and different format. Always try to get other people to foot the bill for you. It takes work but it pays off if you do it. And be sure that you let them know this is not a one-time thing. You want to build a long-term relationship with them. Get them excited about supporting you in the future

The number one rule of thumb is this… “collect your NOs”

The worst that can happen by asking someone to buy an add or donate is that they say no. But usually what happens is they remember your name… your face… for future projects, and even better… sometimes you get more than you expected

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